Products which are sold as “regional” have nevertheless often traveled for a long time. That’s because of a problem: There are no consistent criteria of what can be sold as “regional” in Germany. It can mean from “Germany” or from the particular “state”. Every distributor can have his own definition. But the different labels lead to more confusion than clarity with the customers. planet e. made a test: Which foods are really regional? And are the regional products really always better?